Unique: Telling Your Story in the Age of Brands and Social Media--Unabridged Audiobook on CD
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Unique: Telling Your Story in the Age of Brands and Social Media--Unabridged Audiobook on CD

Oasis Audio / 2012 / Compact disc

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Product Description

* Television, movies, the Internet, social media---more than ever before, ours is an age of distractions. How will your church or non-profit cut through the media clutter to communicate its unique message? In this update of his influential book Branding Faith, Cooke shares proven, practical strategies for crafting a clear and compelling story that will truly speak to your audience. Six CDs.

Product Information

Format: Compact disc
Vendor: Oasis Audio
Publication Date: 2012
ISBN: 1613753047
ISBN-13: 9781613753040

Publisher's Description

Cut through the noise and get your story heard! Have you hit a wall with your church, your ministry, or your nonprofit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, has your spark never caught fire? If so, your story may be drowning in the sea of messages in our media-saturated culture. We are more connected than ever, but all of this connectivity comes with a price — the most cluttered and distracted culture in history. You may be a pastor, a ministry or nonprofit leader, or an entrepreneur, filmmaker, writer, or artist. Whatever your story or message, Phil Cooke reveals the new rules for communicating that message in the 21st century. He shares his road-tested strategies for getting noticed in a media-driven culture. Regardless of the size of your vision or organization, Phil’s remarkable insights will give you the tools to tell your story, be heard, and truly connect with a changing world.

Author Bio

Phil Cooke is the only working producer in Hollywood with a Ph.D. in theology, according to CNN’s Paula Zahn. Through his company, Cooke Pictures, Phil advises many of the largest and most effective nonprofit and faith-based organizations in the world. He speaks internationally at conferences on faith, culture, and the media. He has appeared on NBC, MSNBC, Fox News, and CNN. Along with his blog at philcooke.com, he has contributed to Fast Company, Wired.com, Forbes.com and The Huffington Post.

Editorial Reviews

"Read this book and let the superbly capable Phil Cooke carry you into the future."
— Eric Metaxas, best-selling Author
"Phil Cooke understands the power of branding. Read this book, and you will never again look at church identity the same way."
— Greg Surratt, senior pastor, Seacoast Church
"If you want your story to be heard amongst the thousands of competing messages out there, Unique is the book for you."
— Christine Caine, founder, The A21 Campaign

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