Reaching the Unreached: Becoming Raiders of the Lost Art
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Zondervan / 2017 / Paperback

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Reaching the Unreached: Becoming Raiders of the Lost Art

Zondervan / 2017 / Paperback

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Stock No: WW531104

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Product Description

According to Jones, there are two types of churches: those interested in just keeping their buildings open and their longtime programs going; and those who champion first-century principles, embrace creative evangelism, and foster new forms of community outreach. How to light fires among those who have become sluggish. 224 pages, softcover. Zondervan.

Product Information

Format: Paperback
Number of Pages: 224
Vendor: Zondervan
Publication Date: 2017
Dimensions: 8.0 X 5.5 (inches)
ISBN: 0310531101
ISBN-13: 9780310531104

Publisher's Description

For too long church leaders have focused on increasing the size of their church rather than increasing their reach outside of the four walls of the church building. The result? Church life becomes a predictable set of routines with predictable results. Church members struggle to reach the neighborhoods they drive through on their way to church programs, unable to penetrate their surrounding communities in a meaningful way. Reaching the Unreached recounts the stories, struggles, and triumphs of individuals and churches that have reinvented themselves to meet the world where it is, working to reach the ones that no one else is reaching.

The search for the "silver bullet" of success has diverted us from tapping into the timeless principles found in the book of Acts, says author, pastor, and front-line church planter Peyton Jones. Yet the spiritual climate that Paul and the Apostles stepped into is not all that different from the brave new world the church faces today.

From accidentally planting a church in a Starbucks in Europe, to baptizing members of the Mexican mafia in Long Beach Harbor, Jones has been on the frontlines of today’s missional movement and has lived to tell the tale. In Reaching the Unreached, he teaches church planters, pastors, and church leaders how to convert pew jockeys into missionaries and awake the sleeping giant of Christ’s church, one person at a time.

Today there are two types of churches: those who put their proverbial heads in the sand, and those who champion 1st century principles, meet the challenges head on, and embrace the adventure of mission in community. Tomorrow, only one type of church will survive—those that accept the challenge to reach the unreached.

Author Bio

Peyton Jones has been on the front lines of ministry for over ten years. In 1999, at the age of 25, he moved to Europe, and served as the evangelist at Lloyd-Jones’s legendary Sandfields church, Aberavon. An accidental church planter, Jones planted in a Starbucks before returning to America, and planting in inner city Long Beach. To reach those nobody is reaching, Jones has worked as a firefighter, factory worker, barista, and psychiatric nurse, bringing all these experiences to the table. Jones received his MA Theology: Pastoral Studies from Wales Evangelical School of Theology, and is the Regional Catalyst for NAMB. He is also the host of the Jump School Core Team Training Series, Managing Editor of Church Planter Magazine and the co-host of the weekly Church Planter Podcast.

Author/Artist Review

Author: Peyton Jones
Located in: San Diego
Submitted: May 01, 2017

    Tell us a little about yourself.  Peyton Jones is the author of Reaching The Unreached: Becoming Raiders Of The Lost Art (Zondervan 2017) and Church Zero: Raising 1st Century Churches From The Ashes Of The 21st Century (David C. Cook 2013).

Peyton serves as the Church Planting Catalyst of the Western U.S. and Canada for the North American Mission Board (NAMB). He began ministry serving at a megachurch in Huntington Beach, CA before embarking to Wales, UK for 12 years. After serving as the Evangelist at Dr. D. Martyn Lloyd-Jones’s church Sandfields, and as a church planter, and network leader. He founded New Breed Church Planting Network which continues to train front-line 1st century style apostolic church planters, and has trained multiple church planters across the globe.

In the 25 years that Peyton has been in ministry, he has served in almost every incarnation of church, context (urban, rural, University Town, Industrial) and across multiple denominations. He is a veteran church planter, and expert in the field of missional engagement strategy. One of his passions is starting churches in public spaces, like Starbucks, and parks.

He writes regularly for Outreach, Leadership Journal, and Christianity Today where his articles have won numerous awards for excellence. He blogs regularly at

He founded Church Planter Magazine, and hosts two podcasts associated with it Church Planter Podcast and Hardcore Church Planting. Both are frequently in the #1 spots or in the what’s hot category.

He continues to train church planters all over the world through an online course for planters called the Bivo Inner Circle. That course trains missionary church planters to be bivocational and to provide for their families while being freed to plant. Peyton received his MA Theology: Pastoral Studies in 2010 from W.E.S.T. in the UK and has taught both Old Testament and Church Planting at the graduate level at two different Universities. He lives in Southern California with his family.

    What was your motivation behind this project?  Indiana has an unassuming day job. Glasses, bow ties, archeology (before it was cool). Nobody expects that he hides an inner adventurer that’d rather be out in the jungle on some adventure. I think that every believer has this hidden, yet reluctant adventurer inside of them in the form of the Holy Spirit, who was deposited in us among other things, for mission. We settle for the classroom, but the adventure is out there. think that if you’ve been around for a few decades, it’s easy to see that our churches have largely turned to entertainment as a means of keeping butts in the pews. But keeping butts in the pews was never the point. Weren’t we supposed to be turning them out of them? Spreading? Proliferating? The problem with entertainment as worship, or spiritual sustenance is that it’s like cotton candy. It’s eating, but it’s not providing substance, or nutrition. Mission does that. Think back to when you’ve ever gone on a short term mission trip. Isn’t that where your faith came alive? Anyone who’s come back from the field can’t go back to business as usual. I believe that many of our young people have left the church because they haven’t seen it in action. They’ve seen it in entertainment, and it leaves them empty. Mission will reverse that trend. Young people get Christianity when they see it in action. They respect it then.

    What do you hope folks will gain from this project?  When a believer doesn’t follow the call to make disciples, their spiritual gifts atrophy. When Paul said “stir up the gift of God in you” it was an admonition to not to let the passion die out. Our gifts like very close to our passions. That’s why when you use your gifts, you feel alive! When you don’t, you feel bored. The thrill of feeling your gifts come alive is really the thrill of the Holy Spirit channeling through you to show the world what Jesus looks like. It’s him with a “you suit” on. He wears you like the yellow Bruce Lee suit, and you start doing some spiritual kung-fu…and kicking some butt for the kingdom, instead of getting our butts kicked. I think that it should be things that are natural to you. For example, hospitality is such a big thing in the New Testament because it was natural. It was something that you already did. Right now, the buzz is to invite people over to dinner, but that’s not very creative. We’ve done everything from college student video game tournaments that alternate every other week with a bible study, to Film Critic’s Club, or reading groups. I actually started a church in a Starbucks after hosting a “Dan Brown’s DaVinci Code” book club night. It was only supposed to go one night, but became an ongoing thing with FIFTY people showing up. This was in Europe where 0.3 percent of the population believes the bible is the word of God. That’s one third of a percent, and people were spiritually hungry. I believe that if you enter the streams of life that you’d normally be in, and get creative, you’ll find that the gospel touches on every aspect of life.

    How were you personally impacted by working on this project?  It all started with me planting a church in urban Long Beach. It wasn’t my first church plant, but I’d already been training church planters. The problem with training church planters is that they all want to go and plant churches. I was trying to go plant another one, and like George Bailey, I just wanted to get out of Bedford Falls, but we kept sending out our best people in teams to plant churches. After the third plant, there was nobody left behind. So I felt like I just had to disciple the people in front of me and none of them were ministry “hopefuls”. Nobody would have considered them as ministerial candidates or leader material, but they, and I would be very wrong. I’ve since changed my view of leadership. I used to believe that people were “called” to leadership, but I’ve since found that more often than not, the people we call leaders are really just people who were discipled well. I now believe that when you really disciple people, leadership emerges as a result.

    Who are your influences, sources of inspiration or favorite authors / artists?  Whitefield, Wesley, Booth, Tozer, Spurgeon, Lloyd-Jones, and Indiana Jones!

    Anything else you'd like readers / listeners to know:  Just that the book has a small group study guide at the end of each chapter so that you can take your small groups through it. Really, this is a book about activating the people of God for the mission of God. Trust me, it's not like any book you've ever read. I promise. If you read it, and it is, let me know. I'll delete what I just wrote!

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