Marketing Made Simple
Marketing Made Simple  -     By: Donald Miller
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HarperCollins / 2020 / Hardcover
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Marketing Made Simple

HarperCollins / 2020 / Hardcover

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This product will be released on 03/17/20
Email me when this product is available.
Stock No: WW203796


Product Information

Title: Marketing Made Simple
By: Donald Miller
Format: Hardcover
Number of Pages: 240
Vendor: HarperCollins
Publication Date: 2020
Dimensions: 1.00 X 1.00 X 1.00 (inches)
Weight: 2 pounds
ISBN: 1400203791
ISBN-13: 9781400203796
Stock No: WW203796

Publisher's Description

Based on Building a StoryBrand by New York Times bestselling author Don Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential part of any marketing professional’s tool kit.

Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers’ lives. To solve this dilemma, Don Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand’s message.

Now, Don is taking it a step further with this five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace.

Author Bio

Donald Miller has helped more than 3,000 businesses clarify their marketing messages so their companies grow. He's the CEO of StoryBrand, the cohost of the Building a StoryBrand Podcast, and the author of several books, including the bestsellers Blue Like Jazz and A Million Miles in a Thousand Years. He lives in Nashville, Tennessee, with his wife, Betsy, and their dogs, Lucy and June Carter.

 

 

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