Nudge: Improving Decisions About Health, Wealth, and Happiness - eBook
Nudge: Improving Decisions About Health, Wealth, and Happiness - eBook  -     By: Richard H. Thaler, Cass R. Sunstein
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Penguin Random House / 2009 / ePub
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Nudge: Improving Decisions About Health, Wealth, and Happiness - eBook

Penguin Random House / 2009 / ePub

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Stock No: WW48018EB


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Product Description

Juego de Bolígrafo y marcador de libro para retiros, eventos, regalos, y visitas. Muestra Susurros del Amor de Dios Para una Madre Especial---Estad quietos, y conoced que yo soy Dios. Salmo 46:10 en ambos. Con un sentimiento de inspiración en la parte posterior del marcador de libro; bolígrafo presenta acentos plateados, tinta azul, punta mediana, 5.5" largo.

Ball point pen and matching bookmark gift set for retreats, events, handouts, and visitation. Whispers of God's Love for a Special Mother---Be still, and know that I am God. Psalm 46:10 is displayed on both pen and bookmark. Inspirational sentiment is on back of bookmark; pen features silvertone accents, blue ink, medium tip, 5.5" long.

Product Information

Format: DRM Protected ePub
Vendor: Penguin Random House
Publication Date: 2009
ISBN: 9781101655092
ISBN-13: 9781101655092

Publisher's Description

For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions
 
More than 750,000 copies sold
 
New York Times bestseller
An Economist Best Book of the Year
Financial Times Best Book of the Year


Nudge is about choices—how we make them and how we can make better ones. Drawing on decades of research in the fields of behavioral science and economics, authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. In the tradition of The Tipping Point and Freakonomics, Nudge is straightforward, informative, and entertaining—a must-read for anyone interested in our individual and collective well-being.

Editorial Reviews

"Fundamentally changes the way I think about the world. . . . Academics aren't supposed to be able to write this well." —Steven Levitt, co-author of Freakonomics
"[An] utterly brilliant book. . . . Nudge won't nudge you-it will knock you off your feet." —Daniel Gilbert, author of Stumbling on Happiness
"Nudge is as important a book as any I've read in perhaps twenty years. It is a book that people interested in any aspect of public policy should read. It is a book that people interested in politics should read. It is a book that people interested in ideas about human freedom should read. It is a book that people interested in promoting human welfare should read. If you're not interested in any of these topics, you can read something else." —Barry Schwartz, The American Prospect
"This book is terrific. It will change the way you think, not only about the world around you and some of its bigger problems, but also about yourself." —Michael Lewis, author of Moneyball

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