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Ball point pen and matching bookmark gift set for retreats, events, handouts, and visitation. Whispers of God's Love for a Special Mother---Be still, and know that I am God. Psalm 46:10 is displayed on both pen and bookmark. Inspirational sentiment is on back of bookmark; pen features silvertone accents, blue ink, medium tip, 5.5" long.
|Format: DRM Protected ePub|
Vendor: Penguin Books
Publication Date: 2009
New York Times bestseller
Named a Best Book of the Year by The Economist and the Financial Times
Every day we make choicesabout what to buy or eat, about financial investments or our childrens health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible "choice architecture" to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.
More than 750,000 copies sold
"[An] utterly brilliant book. . . . Nudge won't nudge you-it will knock you off your feet." Daniel Gilbert, author of Stumbling on Happiness
"Nudge is as important a book as any I've read in perhaps twenty years. It is a book that people interested in any aspect of public policy should read. It is a book that people interested in politics should read. It is a book that people interested in ideas about human freedom should read. It is a book that people interested in promoting human welfare should read. If you're not interested in any of these topics, you can read something else." Barry Schwartz, The American Prospect
"This book is terrific. It will change the way you think, not only about the world around you and some of its bigger problems, but also about yourself." Michael Lewis, author of Moneyball