Greater Goal: Connecting Purpose and Performance  -     By: Ken Jennings, Heather Hyde, Ken Blanchard
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Greater Goal: Connecting Purpose and Performance

Berrett-Koehler Publishers / 2012 / Paperback

$15.26 (CBD Price)
Retail: $16.95
Save 10% ($1.69)
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CBD Stock No: WW942885

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Product Information

Format: Paperback
Number of Pages: 168
Vendor: Berrett-Koehler Publishers
Publication Date: 2012
Dimensions: 8.47 X 5.22 X 0.52 (inches)
ISBN: 1609942884
ISBN-13: 9781609942885

Publisher's Description

Using a business fable format, the authors lay out a five-point plan they call "The Star Model" that guides leaders through the process of creating profoundly motivating purpose, achieving enthusiastic buy-in from the organization, and aligning an entire organization, at all levels, to this greater goal.

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