Unique: Telling Your Story in the Age of Brands and Social Media  -     By: Phil Cooke
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Unique: Telling Your Story in the Age of Brands and Social Media

Regal / 2012 / Paperback

$11.99 (CBD Price)
Retail: $16.99
Save 29% ($5.00)
Availability: In Stock
CBD Stock No: WW765157

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Have you hit a wall with your church, your ministry or your non-profit organization? In spite of a genuine calling, an exceptional team and solid investment in the vision, has your spark never caught fire? If so, your story may be drowning in the sea of messages from our media-saturated culture. We are more connected than ever, but all of this connectivity comes with a price--the most cluttered and distracted culture in history.
You may be a pastor, a ministry or non-profit leader, or an entrepreneur, filmmaker, writer or artist. Whatever your story or message, Phil Cooke reveals the new rules for communicating that message in the twenty-first century. He shares his road-tested strategies for getting noticed in a media-driven culture. Regardless of the size of your vision or organization, Phil's remarkable insights will give you the tools to tell your story, be heard, and truly connect with a changing world.

Product Information

Format: Paperback
Number of Pages: 224
Vendor: Regal
Publication Date: 2012
Dimensions: 8.50 X 5.50 (inches)
ISBN: 0830765158
ISBN-13: 9780830765157
Availability: In Stock

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Publisher's Description

Today’s culture is more connected than any time in history, but all of this connectivity comes with a price. We live in a world that's become cluttered, distracted and disrupted by social media, with the average person receiving as many as 5,000 messages a day in one form or another. If you’re a pastor, non-profit leader, artist, filmmaker, entrepreneur or creative professional in this hyper-connected, highly distracted world, how do you get your unique idea, project or vision on the radar of the people who need to respond?

In Unique, Phil Cooke, a highly respected media producer and consultant, addresses both the challenges and the opportunities of branding and social media in the 21st Century. If you have a vision or message to share with the world, Unique, the revision of his influential book Branding Faith, complete with 30 percent new information, provides a blueprint to cut through the clutter, communicate your story, and impact your audience.

Author Bio

Phil Cooke | Burbank, CA
From religious media to humanitarian and cause marketing, Phil Cooke—consultant, strategist and media activist—is unparalleled at helping religious and nonprofit organizations and their leaders tell their story to the world. He has appeared on MSNBC, CNBC and CNN, and his work has been profiled in The New York Times, The Los Angeles Times and The Wall Street Journal. Phil also speaks at workshops, seminars and conferences on a global basis.

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