The Social Church: A Theology of Digital Communication  -     By: Justin Wise
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The Social Church: A Theology of Digital Communication

Moody Publishing / 2014 / Paperback

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Product Description

Did you know that you can see reviews of a church on Google Maps or Yelp? Have you considered that new people might find your church through a friend's social media? How often have you talked about "reaching people where they are" - and realized that much of the time, they are on the internet?

The Social Church is for Christians who are advocates of social media and who want to learn more about how to use these new technologies to further the Kingdom of God. Justin Wise speaks about social media as this generation's printing press - a revolutionary technology that can spread the gospel further and faster than we can imagine.

It's time to take what we know (and admit what we don't know) and learn how to move forward as the church. Are you ready to think theologically about our digital age and reach people for Christ in a new way?

Product Information

Format: Paperback
Number of Pages: 192
Vendor: Moody Publishing
Publication Date: 2014
Dimensions: 8 X 5.25 X .5 (inches)
ISBN: 0802409873
ISBN-13: 9780802409874
Availability: In Stock

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Author Bio

JUSTIN WISE is a social media strategist focused on helping people get results from their social media strategy. Justin speaks on the topic of social media strategy at national conferences such as the NRB Research Symposium, CLA Internet & Ministry Technology Summit, and the Nonprofit Leadership Academy. He is a founding partner of Some Company, a social marketing agency. Prior to that, Justin received his Master of Divinity from Bethel Seminary while working at the largest Lutheran church in the country, Lutheran Church of Hope. He has served as the Executive Director for the Center for Church Communication and teaches public relations as an adjunct professor at Drake University. Justin lives in Des Moines, IA (by choice) with his wife and two children. Connect with him at www.JustinWise.net.

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  1. Sutherlin, OR
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    5 Stars Out Of 5
    A Foundational Resource
    February 1, 2014
    Trina
    Sutherlin, OR
    Gender: female
    Quality: 5
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    Meets Expectations: 5
    If you're a leader within your church, read this book.

    While social media is constantly changing, Justin Wise has written an evergreen book. He lays down a foundation of theology on which to build your organization's communication strategy for years to come. Justin skillfully connects the present to the past (e.g., Paul was using the latest technology when writing the epistles), while also contextualizing wisdom from contemporary thought leaders outside of the church (e.g., Chris Brogan). He also presents a compelling case for why church leaders should always be asking how new media can be used for Kingdom work.

    This isn't a "how to" book, which Justin makes very clear in the introduction. He does though raise great questions that each church needs to answer for themselves. In Chapter 10, probably my favorite, Justin explains that you're going to fail if you first start with social media strategy. Instead, you first need to know your church's unique purpose for your community, which Justin calls the "Big Idea." Only then can you build out the levels of strategy, first with content marketing, second with your website, and then finally with social media. In Chapter 12, Justin helps to bridge the digital generational divide that can often exist within the church.

    I would recommend buying several copies, reading through it with both your communication and leadership teams.
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