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Facebook, Twitter, Pinterest, YouTube, and a growing number of other social media tools can help you build church, deepen faith, and extend your reach in previously unimaginable ways. In this easy-to-understand, step-by-step guide to digital ministry, church communications professional Meredith Gould goes beyond "how to" and explains "why to" engage your parish in the world of social media.
Social media tools make it possible to share conversations and content with the long-time faithful, disaffected millennials, the homebound, and spiritual seekers within and beyond church-the-building.
Inspired by the Gospel and centered on Christ, The Social Media Gospel gently guides you and your church leaders and volunteers through the rapidly changing world of social media, helping you preach the Good News in new ways.
Number of Pages: 152
Vendor: Liturgical Press
Availability: In Stock
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The Reverend Michael W. Rinehart, bishop
Texas-Louisiana Gulf Coast Synod
Evangelical Lutheran Church in America
Carol Howard Merritt, author of Tribal Church and Reframing Hope
Internet Evangelism DayAge: 55-65Gender: male5 Stars Out Of 5Vital guide for social mediaJuly 13, 2013Internet Evangelism DayAge: 55-65Gender: maleMeredith Gould is the person behind the #chsocm hashtag, covering all things church social media. So Dr Gould knows her stuff! She is an established author, sociologist and social media consultant, with digital experience going back to when the Web began. But this is not an academic book - it's highly readable, laced with whimsical humor - and is a valuable introduction to any church leader or member who is considering whether, or how, to start out or develop a social media strategy.
Gould assumes readers have no previous knowledge or experience of social media, and leads us through an explanation of social media and digital community, with learning styles and theology thrown in. We are shown how to choose social media options, make them work effectively, and integrate into existing church ministry.
However this is not only a book for social media newbies - even churches and Christians with considerable social media experience will find vital new insights and ideas here. 'Thought Bytes' questions at the end of each chapter provide an valuable framework for a church leadership or communications team to crystallize thinking, ideas and strategies.
Of course, as with any book subject, Meredith may not cover every possible aspect of the topic - that's why we always need to read around the insights of a number of authors! But this title should definitely go on your wish list. It will prove highly valuable for any church or individual Jesus-follower wishing to be more effective online for the Kingdom.