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Selling Swimsuits in the Arctic: Six Simple Keys to Growing Churches
Abingdon Press / 2005 / Paperback
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By telling the humorous and quirky story of Bob trying to sell swimsuits to Eskimoes, Hamilton explains the fundamental concepts of sales that also apply in how we spread the gospel message. Drawing on his experience as the leader of one of the country's fastest-growing churches, he offers pastors and other Christian leaders solid, simple guidance on how to share the faith, and grow one's congregation.
The pastor of one of todays most dynamic churches illumines the basic principles of attracting the unchurched to the Christian message.
Adam Hamilton is senior pastor of the United Methodist Church of the Resurrection in Leawood, Kansas, one of the fastest growing, most highly visible churches in the country. The Church Report named Hamilton's congregation the most influential mainline church in America, and he preached at the National Prayer Service as part of the presidential inauguration festivities in 2013. Hamilton is the best-selling and award-winning author of Why? Making Sense of God's Will, 24 Hours that Changed the World, The Journey, The Way, Enough, When Christians Get It Wrong and Seeing Gray in a World of Black and White, all published by Abingdon Press. Learn more about Hamilton at AdamHamilton.org.
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