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ChurchMarketing 101: Preparing Your Church for Greater Growth

Baker Books / 2005 / Paperback

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Product Description

Throw out everything you thought you knew about church marketing. You never knew that it could be so powerful, so strategic, and so biblical. Richard Reising, former corporate marketer and recognized church marketing expert, demystifies marketing principles and brand strategy, offering fresh insight into the dynamics of both what creates and what hinders church growth. Poured on a strong biblical foundation, this book reveals how small changes can have a big impact on growth, and how strategic marketing can set your church apart and create the momentum to change the life of your church and impact your community for eternity.

Product Information

Format: Paperback
Number of Pages: 224
Vendor: Baker Books
Publication Date: 2005
Dimensions: 9.0 X 6.0 (inches)
ISBN: 0801065925
ISBN-13: 9780801065927
Availability: In Stock

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Publisher's Description

Over 90 percent of all Christian churches in the United States have fewer than 200 members. While they vary in shape, size, ethnicity, and denomination, they have one thing in common: the desire to grow. So why is it that some churches fail to grow for years, while other congregations in the same community increase exponentially?

The problem, says church marketing authority Richard Reising, is that most churches should not be doing promotion. Instead, they should focus on the preparation that will make members eager to invite others. In ChurchMarketing 101®, he demystifies basic marketing principles for the church, evaluates them against biblical principles, and illustrates how simple changes can remove roadblocks that hinder members from reaching out. Reising's simple yet insightful approach will be invaluable to pastors and ministry leaders from churches of all denominations and styles.

Author Bio

Richard L. Reising is a recognized authority on church marketing and branding. He is founder and president of Artistry Marketing Concepts, an organization based in Dallas, Texas, that helps churches and ministries make wise use of marketing, design, and technology. He has helped hundreds of ministries in the United States and worldwide through speaking engagements and training seminars.

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  1. 5 Stars Out Of 5
    May 3, 2010
    Jesus Ortega
    I recomend this book for anyone who is seeking growth in there church. This book looks into all areas of church growth.This book really opens your eyes.
  2. 5 Stars Out Of 5
    March 16, 2008
    Jackie Vaughan
    If your church is ready to transition to the next level, read this book. Marrying marketing and ministry is a must. This book should be read by the entire congregation!
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