|Ask and You Shall Receive: A Grassroots Fundraising Training Program for Projects and Organizations|
By: Kim Klein
|Table of Contents|
Who Gives and Why?
What Do You Think about Money?
What You Need Before You Begin Raising Money.
Completing the Case Statement.
The Role of Volunteers in Fundraising.
CHOOSING THE APPROPRIATE STRATEGY.
Overview of Fundraising Strategies and Their Uses.
The Wide World of Mail.
The Direct Mail Package.
Judicious Use of the Telephone.
Planning Major Gifts Campaigns.
Approaching Prospects for a Major Gift.
CREATING A FUNDRAISING PLAN.
Creating a Budget.
Putting It Altogether in a Fundraising Plan.
Biography of Kim Klein.
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